Luxury Brand Management is a postgraduate programme that creates marketing, PR, and management specialists in fashion, jewellery, hospitality, beauty, art, and cosmetics. It is a course that has grown in popularity, especially in Europe, over the last decade, with many graduates working in roles at large companies such as Vogue, Hermès and L'Oréal.
Graduates of a Master's in Luxury Brand Management can expect to find roles in marketing, PR, communications, analysis, brand management and product management. Learn more about five of the best UK universities to study Luxury Brand Management below, and if you want to learn more about applying and studying in the UK, arrange a free consultation with SI-UK in London today.
Top UK Universities to Study a MA in Luxury Brand Management
Below is a list of some of the popular master’s programmes in luxury brand management offered by UK universities.
1. Goldsmiths, University of London
Goldsmiths' MA Luxury Brand Management provides essential management, entrepreneurial, marketing, and professional skills tailored to luxury goods and experiential luxury industries. This programme delves into the broad scope of luxury brands: fashion, retail, tourism, hospitality, and more. It explores luxury's historical and cross-cultural dimensions, addressing its role in preserving traditional arts globally. The curriculum combines formal teaching, dissertation research, and industry visits, leveraging Goldsmiths' alumni for insightful talks. Students gain hands-on experience in cultural organisations and luxury corporations through practice-based assignments and intern opportunities.
- Suggested course: MA Luxury Brand Management
- Entry requirements: An undergraduate degree of at least upper second-class standard or equivalent.
- International fee: £22,640
2. Oxford Brookes University
Oxford Brookes University's MSc in International Luxury Marketing introduces principles of responsible marketing, emphasising financial, commercial, and cultural considerations. Informed by behavioural science, the course explores customer behaviour and the impact of marketing on it, including change agents like climate change and technology. Applying these concepts to luxury marketing, students learn to deliver exceptional customer experiences, build lasting relationships, and analyse operational and strategic activities. Sustainability is integrated, promoting awareness of environmental impact. Accredited by the Chartered Institute of Marketing and the Institute of Direct and Digital Marketing, graduates gain comprehensive expertise in international luxury marketing.
- Suggested course: MSc in International Luxury Marketing
- Entry requirements: A minimum of a second-class honours degree or equivalent overseas degree from a recognised institution.
- International fee: £17,650
3. Ravensbourne University London
Ravensbourne’s unique MA in Luxury Brand Management in London empowers you to reshape the luxury sector by blending design thinking and innovation models. Utilising customer market data, you'll engineer novel approaches to impact the dynamics among luxury brands, high-value services, and consumer behaviours. Achieving a remarkable 93% overall satisfaction in a recent survey, the programme emphasises creativity and design. It equips you to understand the complexities of modern luxury markets, explore factors driving smart luxury disruptions, and understand the global context and Industry 4.0's impact on luxury definitions. Graduates emerge as decisive leaders prepared for thriving careers in various luxury domains.
- Suggested course: MA Luxury Brand Management
- Entry requirements: A lower second-class honours (a 2:2, or equivalent non-UK qualifications) in a relevant subject, or an equivalent professional qualification in a related subject.
- International fee: £17,500
4. Regent’s University London
Regent's University London offers a cutting-edge Luxury Brand Management master’s, the first in the UK. Exploring fashion, hospitality, automotive, and travel, the course promotes a strategic and creative outlook. Students develop entrepreneurial and storytelling skills, delivering unforgettable experiences in London's luxury confines. Emphasising trend analysis, business planning, and global leadership, the course equips graduates to make informed strategic judgments for luxury brands. With a focus on experiential learning, students attend luxury events and complete a dissertation or live business project, emerging business-ready with dual accreditation from the Chartered Management Institute.
- Suggested course: MA Luxury Brand Management
- Entry requirements: Minimum second-class UK undergraduate degree or equivalent international qualifications.
- International fee: £28,000
5. Richmond American University London
The MA in Luxury Brand Management at Richmond American University London offers comprehensive strategic marketing and management skills focusing on luxury brand management, branding, positioning, and market segmentation. Students gain dual degrees from the UK and US, enhancing international career opportunities. Industry insights are enriched through real-time experiences, interactive classrooms, and a speaker programme featuring renowned professionals like Chanel representatives. The partnership with Condé Nast College provides additional resources, including access to affiliate publications like Vogue and exclusive tours of Vogue House, creating a uniquely immersive and globally connected educational experience.
- Suggested course: MA in Luxury Brand Management
- Entry requirements: UK first Degree minimum second class honours (2.2).
- International fee: £22,050
Study Luxury Brand Management in the UK
For more information about postgraduate study in Luxury Brand Management, arrange a free consultation in London today.
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